Google

Question 1: What setting must be enabled to view data in Demographics and Interests Reports? Content Grouping Advertising features User permissions on the view In-Page Analytics Question 2: What report would best help identify potential browser issues with website traffic? The Active Users report The New vs Returning report The …

Question 1: What feature would be used to compare two date ranges in a report? Hourly, Day, Week, Month views in the time graph Real-time reports Date range comparison Account selector Question 2: What does the “Users” metric measure? The total number of visits to your website Users that had …

Question 1: Using tracking code, Google Analytics can report on data from which systems? (select all answers that apply) E-commerce platforms Mobile Applications Online point-of-sales systems Systems not connected to the Internet Question 2: To collect data using Google Analytics, which steps must be completed? (select all answers that apply) …

What is Google my Business? A platform  where you can list your business online on search engline and get the results of local Google search engines. You can add contact information, operating hours, show images and communicate directly with potential customers. Additionally, you can answer customer feedback and maintain your …

MODULE 1: Matt needs to make sure his website is suitable for his Portuguese customers. He’s made a list of translation and localisation tasks. Which items on his list relate to localisation? Question 1: Adjusting colloqualisms so they make sense in Portuguese True/ False Question 2: Adding his UK office’s …

MODULE 1 Question 1: Customers access the shop a lot on mobile Add customer reviews Create registration for customer accounts Introduce responsive design/ Add a search feature Question 2: Customers want to find a specific product Add customer reviews Create registration for customer accounts Introduce responsive design Add a search …

Module 1 Question 1: Anya is working on a presentation for potential investors. They would like to see how the demand for public parking has grown in the past three years. Anya has created the following four graphics to illustrate the growth demand. Which graphic would be the clearest and …

MODULE 1 Question 1: Charles is thinking about taking his business online. He has many questions, but first he wants to understand what benefits data can have in online marketing. He needs some advice. What are the benefits of data in online marketing? Select All Correct Responses Data can be …

MODULE 1: Question 1:Linda runs a guesthouse. She wants to use analytics to measure traffic coming to her website from organic search results. What can she learn from analytics reports? Select All Correct Responses Which search engines visitors use How traffic is trending over time How relevant the content is …

MODULE 1: Question 1: Time spent on site Metric/ Conversion Dimension Question 2: Visitor’s device type Metric Conversion Dimension/ Question 3: Visitor’s location Metric Conversion Dimension/ Question 4: Signing up to the newsletter Metric Conversion/ Dimension MODULE 2: Question 1: Linda’s analytics data shows people unsubscribing from her newsletter after …