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Google Analytics for Beginners Certification Exam Answers


“Google Analytics for Beginners” is a resource provided by Google to help individuals understand and utilize Google Analytics, a powerful web analytics tool. Google Analytics allows website owners to track various metrics related to their website’s performance, such as traffic sources, user behavior, conversions, and more.

The “Google Analytics for Beginners” course typically covers fundamental topics such as:

  1. Setting up a Google Analytics account: This involves creating an account, generating a tracking code, and installing it on your website.
  2. Understanding basic terminology: Concepts like sessions, users, pageviews, bounce rate, and conversion are explained to give users a foundational understanding of web analytics.
  3. Navigating the Google Analytics interface: Users are guided through the different sections and reports within the Google Analytics dashboard, including Audience, Acquisition, Behavior, and Conversion.
  4. Interpreting reports: The course teaches users how to analyze various reports to gain insights into their website’s performance, such as traffic sources, popular pages, user demographics, and more.
  5. Setting up goals and conversions: Users learn how to set up goals and track conversions to measure the effectiveness of their website in achieving specific objectives, such as lead generation, sales, or newsletter sign-ups.
  6. Generating custom reports: Users are introduced to the process of creating custom reports and dashboards tailored to their specific business needs and objectives.

Overall, “Google Analytics for Beginners” serves as an introductory guide to help users harness the full potential of Google Analytics for optimizing their website’s performance and achieving their business goals.

Google Analytics for Beginners Exam Quiz Answers

  • E-commerce platforms
  • Mobile Applications
  • Online point-of-sales systems
  • Systems not connected to the Internet
  • Install Google Analytics desktop software
  • Create an Analytics account
  • Add Analytics tracking code to each webpage
  • Download the Analytics app
  • Language the browser is set to
  • Type of browser
  • User’s favorite website
  • Device and operating system
  • After 30 minutes, regardless of user activity on your website
  • Once the user opens another browser window
  • When a user is inactive on your site for 30 minutes or more or closes a browser window
  • At noon every day
  • True
  • False
  • View > Account > Property
  • Property > Account > View
  • Account > View > Property
  • Account > Property > View
  • User
  • Property
  • View
  • Product
  • Admin > Tracking Code > Tracking Info
  • Admin > Tracking Info > Tracking Code
  • Reports > Audience > Tracking Code
  • Audience Reports > Settings > Tracking Code
  • Google campaign parameters
  • Google Analytics terms and conditions
  • Google Analytics tracking code
  • Permissions button
  • Immediately after the opening <head> tag of your website
  • Immediately before the closing </head> tag of your website
  • Immediately after the opening <body> tag of your website
  • Immediately before the closing </body> tag of your website
  • Data from before the view was created
  • Data from after the view was created
  • Data from before and after the view was created
  • No data
  • 35
  • 65
  • 95
  • 125
  • Exclude data from a view
  • Include data in a view
  • Modify how data appears in your reports
  • All of the above
  • To ensure you can always access the original data
  • In order to configure Goals
  • In order to use a filter for multiple views
  • There is no reason to have an unfiltered view
  • Alphabetical order by filter name
  • The order in which the filters were last edited
  • The order in which the filters are applied
  • Randomized order
  • Data from before the filter was created
  • Data from after the filter was created
  • All the data available in a view
  • None of the data available in a view
  • Hourly, Day, Week, Month views in the time graph
  • Real-time reports
  • Date range comparison
  • Account selector
  • The total number of visits to your website
  • Users that had at least one session on your site in the given date range
  • Users that landed on the homepage of your website
  • Users who have signed up to an email newsletter on your website
  • The number of times unique users returned to your website in a given time period
  • The percentage of sessions in which a user exits from your homepage
  • The percentage of total site exits
  • The percentage of visits when a user landed on your website and exited without any interactions
  • The total amount of revenue a business has made in a given date range.
  • An attribute of a data set that can be organized for better analysis.
  • A comparison of data between two date ranges.
  • A report that offers information about your audience.
  • A dimension that can help you analyze site performance.
  • The dates in your date range.
  • A segment of data separated out in a report for comparison.
  • The numbers in a data set often paired with dimensions.
  • An additional widget you can add to a dashboard for more specific analysis.
  • An additional metric you can add to a report for more specific analysis.
  • An additional dimension you can add to a report for more specific analysis.
  • A visualization that allows you to understand the impact of your data.
  • Pivot view
  • Comparison view
  • Performance view
  • Percentage view
  • Apply additional filters
  • Remove the Secondary Dimension
  • Choose “Faster response” in the sampling pulldown menu
  • Choose “Greater precision” in the sampling pulldown menu
  • Dashboard only
  • Data only
  • Dashboard and data
  • Neither dashboard nor data
  • True
  • False
  • Content Grouping
  • Advertising features
  • User permissions on the view
  • In-Page Analytics
  • The Active Users report
  • The New vs Returning report
  • The Browser & OS report
  • The Source/Medium report
  • The Exit Pages report under “Site Content”
  • The Landing Page report under “Site Content”
  • The Engagement report under “Behavior”
  • The Devices report under “Mobile”
  • Source, Keyword, Campaign name
  • Source, Medium, Keyword
  • Source, Medium, Campaign name
  • Medium, Keyword, Campaign name
  • googlemerchandisestore.com
  • Email
  • Google
  • (direct)
  • organic
  • cpc
  • mail.google.com
  • referral
  • Organic Search
  • Device
  • Display
  • Direct
  • Location
  • Content Drilldown
  • Frequency and Recency
  • Top Events
  • Events > Pages
  • All Pages
  • Exit Pages
  • Landing Pages
  • Landing Pages report
  • All Pages report
  • Exit Pages report
  • Pages report under Events
  • Medium, Source, and Content
  • Medium, Source, and Campaign
  • Campaign, Content, and Term
  • Source, Content, and Term
  • utm_adgroup
  • utm_source
  • utm_medium
  • utm_content
  • The Measurement Protocol
  • The Segment Builder
  • The URL Builder
  • The Goal Selector
  • www.googlemerchandisestore.com/?utm campaign = fallsale
  • www.googlemerchandisestore.com/?utm_campaign=fallsale
  • www.googlemerchandisestore.com/?utm_campaign=fall_sale
  • www.googlemerchandisestore.com/?utm_campaign = fall sale
  • Making a purchase
  • Signing up for a newsletter
  • Completing a successful Google search
  • Submitting a contact information form
  • Goal Name
  • Goal Type
  • Goal Slot ID
  • Goal Funnel Visualization
  • /thankyou.html
  • /thankyou.php
  • /thankyou/receipt.php
  • All of the above
  • Google Search
  • Google Display Network
  • Campaign Manager
  • Google AdSense
  • Adds Analytics tags to campaign URLs
  • Adds Google Ads tags to campaign URLs
  • Adds campaign hyperlinks to website pages
  • Adds Analytics tracking code to website pages
  • Campaigns
  • Keywords
  • Bid Adjustments
  • Destination URLs

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