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Google Digital Unlocked-Lesson 18 Advertise on other websites

1)If you own a film blog, which type of customer can you expect to reach with display advertising?

  • People who use ad-blockers and are interested in your subject
  • People who haven’t read your blog before but are interested in your subject
  • Only people who have read your blog previously
  • Only people interested in films and movies

2) Fill in the blank: The ads on search engines are usually made up of ________.

  • Audio
  • Video
  • Text
  • Images

3)When using search engine marketing, where can your ads appear?

  • Only on search engines
  • Only on websites
  • On search engines and websites
  • On websites and social media

4) When setting up display advertising campaigns, who can you target?

  • People with specific names
  • People who speak different languages
  • People who already own specific products
  • People with a specific address

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