Priya Dogra – Certification | Jobs | Internships
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Module 1
Question 1: Start a conversation with your followers
- True/
- False
Question 2: Comment on all of your followers’ personal posts
- True
- False/
Question 3: Delete all negative comments
- True
- False/
Question 4: Post regularly
- True/
- False
Question 5: Name and shame competitors
- True
- False/
Module 2
Lily has drafted a number of different posts for her social media accounts.
Can you match the post to the best social network for each of the following scenarios?
Question 1: Vintage Lily is looking for a carpenter to create a bespoke counter top for our vintage clothing shop; contact me for details
- Linkedin/
Question 2: Loving these recent photos of the new range by my fantastic photographer friend Rae
- Instagram/
Question 3: So excited about our first ever after-hours vintage fashion show on Thursday at 7 p.m. – join us?
- Facebook/
Module 3
Lily has had fun experimenting with the various social media networks but it’s time to get a little more serious.
Which of Lily’s business goals can she achieve with social media?
Question 1: Raise the profile of the business
- True/
- False
Question 2: Keep expenditure within the stated budgets
- True
- False/
Question 3: Attract new customers and grow the customer base
- True/
- False
Question 4: Control the flow of stock
- True
- False/
Question 5: Discuss new products with customers
- True/
- False
Module 4
Question 1: Which of the following can businesses achieve by using social media?
- Attract new audiences/
- Build a good reputation with customers
- Meet sales goals
- Increase traffic to their website
Question 2: Fill in the blank:
Businesses should focus on social media platforms with _.
- The biggest reputation
- The most expected engagement
- A relevant audience/
- The most users
Question 3: Which of the following is an example of a social media goal?
- Acquire genuine reviews on products
- Drive more traffic to your store/
- Develop one-way communication with customers
- Mimic your competition’s approach
Question 4: Which details should you look to include on a business profile page on social media?
- Details about the CEO
- Link to a local listing site you’re on
- Description of the business/
- Cost of products and services
Module 5
Question 1: Which of the following can businesses achieve by using social media?
- Attract new audiences
- Build a good reputation with customers
- Meet sales goals
- Increase traffic to their website
Question 2: Fill in the blank: Businesses should focus on social media platforms with _______.
- The biggest reputation
- The most expected engagement
- A relevant audience
- The most users
Question 3: Which of the following is an example of a social media goal?
- Acquire genuine reviews on products
- Drive more traffic to your store
- Develop one-way communication with customers
- Mimic your competition’s approach
Question 4: Which details should you look to include on a business profile page on social media?
- Details about the CEO
- Link to a local listing site you’re on
- Description of the business
- Cost of products and services
