Priya Dogra – Certification | Jobs | Internships
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Module 1
Question 1 of 4: The increased use of the Internet presents a lot of potential for which types of businesses?
- All businesses
- Small business owners
- International businesses
- Local businesses
Question 2 of 4: Taking a business online can involve many different steps. When starting out, which activity could be a part of this process?
- Sending flyers with your web address to customers
- Creating a business listing in online local directories
- Increasing print and billboard advertising
- Building a team of digital advertising experts
Question 3 of 4: Which of the following is the easiest way for visitors to learn about a business while visiting a website?
- Getting a free ‘taster’ of one of your products when they sign up to receive emails
- Listening to an audio file that auto plays whenever someone visits your site
- Browsing your product pages and reviewing the Frequently Asked Questions page
- Reading the terms and conditions for your products on your site
Question 4 of 4: What is a key benefit of having an online presence for a business?
- The ability to sell products directly to customers through social media
- Being visible when people search for a business like yours
- Sending users emails to update them on new products
- Being able to offer new customers promotional discounts
Module 2
Question 1 of 4: Gather customer feedback
- An online gallery
- Email survey\
- A map
- Social media page
Question 2 of 4: Tell customers about the extended opening hours
- An online gallery
- Email survey
- A map
- Social media page\
Question 3 of 4: Show customers Hamish’s latest hair looks
- An online gallery\
- Email survey
- A map
- Social media page
Question 4 of 4: Help local customers find the new salon
- An online gallery
- Email survey
- A map\
- Social media page
Module 3
Question 1 of 4: Buy ad space on a search results page
- True\
- False
Question 2 of 4: Bid for keywords to display your content in search engines
- True/
- False
Question 3 of 4: Tag keywords within your website content
- True
- False\
Question 4 of 4: Optimise your website’s design
- True
- False\
