Technical Search Engine Optimization Certification – Technical SEO MCQ (Muliple Choice Questions) | The Digital ADDA

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Technical Search Engine Optimization Certification – Technical SEO MCQ (Muliple Choice Questions) | The Digital ADDA

Technical Search Engine Optimization refers to the practice of optimizing web pages to improve a website’s search engine rankings and earn organic traffic. In addition to publishing relevant, high-quality content, on-page SEO includes optimizing your headlines, HTML tags (title, meta, and header), and images. The quiz below will help shed some light on that. Do give it a shot and see what new facts you may learn about this emerging concept in business.

Technical Search Engine Optimization Certification

NSE INFORMATION SECURITY EXAM ANSWERS

Question 1: What’s the ideal length for content on a web page?

• 1,000 words or more.
• It doesn’t matter.
• 100 words on e-commerce pages, 500 words or more on article pages.
• Whatever is most appropriate to the topic and focus of the web page.

Question 2: Suppose you want to make sure to cover the three key areas of SEO; Which of the following would you put into place?

• Improving source code, social media, and analyzing meta data
• Branding , keywords and title tags
• On page optimization, technical optimization and off page optimization

NSE INFORMATION SECURITY EXAM ANSWERS

Question 3: What is duplicate content?

• When one page has the exact same content as another.
• When you copy content from a competitor’s site.
• When there are substantive blocks of content on a web page that either completely match, or are appreciably similar to, content on another web page.
• When one page has nearly the same content as another.

Question 4: What is the highest google page rank a web page can have?

• 10
• 1000
• 100

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Question 5: Domin authority is a metric maintained by?

• Google
• Moz
• Bing

Question 6: Which of the following search engines patented the concept of “Trustrank” as a methodology for ranking web sites & pages?

• Yahoo
• Google
• MSN/Bing
• Teoma (prior To Acquisition By Ask)

Question 7: What is the full form of SEO?

• Search Engine Optimum
• Search Engine Optimization
• Search Electronic Optimization
• None of the above

Question 8: Which on page element carries the most weight for SEO?

• The title tag
• The meta keywords tag
• Headings
• None of above

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Question 9: S Page is used for?

• Attract visitors from the search engines straight onto the Hallway Page
• Organizes the Doorway Pages
• Helps people navigate to different Doorway Pages
• Enables search engine bots to index the Doorway Pages

Question 10: Which of the following website design guidelines have been recommended by Google?

• Having a clear hierarchy and text links
• Every page should be reachable from at least one static text link
• If the site map is larger than 100 or so links, you should break the site map into separate pages
• Keeping the links on a given page to a reasonable number (fewer than 100)
• Use less than 30 images or graphics per page

Question 11: What is anchor text?

• It is the main body of text on a particular web page
• The text within the left or top panel of a web page
• It is the visible text that is hyperlinked to another page
• It is the most prominent text on the page that the search engines use to assign a title to the page

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Question 12: Which query will give the list of web pages indexed by a particular search engine on given domain?

• list:http://www.websitename.com
• link:http://www.websitename.com
• webpage:http://www.websitename.com
• site:http://www.websitename.com

Question 13: Which of  these is not a metric used in link building?

• Domain authority
• Number of link
• Number of advertisements

Question 14: What does anchor text mean?

• The largest text on a page
• The visible text which is hyperlinked to another page
• The most important keyword for a page
• The visible bolded text

NSE INFORMATION SECURITY EXAM ANSWERS

Question 15: What is the advantage of putting all of your important keywords in the Meta Keywords tag?

• No specific advantage for search engines
• They will be bolded in searches for that term
• It increases relevance to Yahoo! and MSN/Live, although Google & Ask ignore it
• None of the above

Question 16: What does SERP mean?

• Stop eating rice pudding
• search engine results page
• search engine resource page
• search engine resource program

Question 17: Google webmaster tools can help you with

• determining missing or duplicate meta description or title tag 
• providing keyword ideas
• monitoring competitors
• None of the above

Question 18: If you were to use keywords in the same color as the background of your website, thus hiding them, what kind of SEO technique would you be practicing?

• Leverage branding
• White hat SEO
• Black hat SEO 
• None of the above

NSE INFORMATION SECURITY EXAM ANSWERS

Question 19: When planning a link building strategy, which of the following cannot be thought of as assets?

• data 
• money
• contents
• None of the above

Question 20: What term best denotes the content of a website that spiders can understand and index easily?

• readable content
• quality content 
• indexable content
• None of the above

Question 21: Which of the following is not a necessarily a black hat tactic?

• link exchanges
• buying links
• hidden text

Question 22: Which statement from the below options are true when it comes to RSS?

• It is an XML form
• This is Realtime streamlined syndication
• Displaying static information
• It is a Linux technology

Question 23: What does the term “fat head” refer to?

• A really mean marketer
• Search phrases over two words in length
• Search phrases equal to or under two words in length
• None of the Above

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Question 24: Local SEO is about your ___________being found on maps and mobile searches.

• Website
• Phone Number
• Location
• Password

Question 25: What are hreflang tags?

• They are used to tell search engines what language and country a website is intended to serve.
• They are used to tell search engines what language and/or country a website is intended to serve.
• They are used to tell search engines what language, or what language and country a website is intended to serve.
• They are used to indicate the preferred dialect of a language for a web page.

Question 26: What does the Vary: User-Agent HTTP Header do?

• It tells web servers that users more about what a user needs.
• It tells users that tells a site’s content varies from time to time.
• It tells ISPs to not cache a site’s content.
• It tells caching servers that a site’s content varies by user agent.

Question 27: What is responsive web design?​

• A site design that adapts to the specific needs of the user.
• A site design that uses CSS to dynamically adapt the HTML to fit the user’s device and screen size.
• A site design that determines the user agent of the browser and sends different HTML sized for optimal viewing.
• A site that provides different HTML to Google from the HTML it delivers to users.

Question 28: Which of the following search engines offers a popular list of the top 50 most searched keywords?

• Bing
• Yahoo
• Lycos
• Google

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Question 29: Which of the following is the process of fetching all the web pages linked to a website?

• Indexing
• Crawling
• Processing

Question 30: Which of the following statements is not true about search engines?

• They are arguably the Internet’s “killer app.”
• They are monetized almost exclusively by search engine marketing.
• They have solved the problem of how users instantly find information on the Internet.
• There are hundreds of search engines vying for user attention, with no clear leader having yet emerged.

NSE INFORMATION SECURITY EXAM ANSWERS

Question 31: The crawlers search engines use to find web pages are also known as…

• Ants
• Caterpillars
• Spiders
• Worms

Question 32: Whats is the main purpose of a Meta Description?

• To encourage clicks from Search Engine Results Pages
• Improve ranking for pages
• Create Rich Social Media Posts

Question 33: A backlink is..

• A link from a page in your site to another page in your site
• A link from another website to your website
• When some clicks the browser back button

Question 34: Why do you need to focus on local AND organic SEO?

• To own more real estate online
• Google decides who shows up differently for each
• IIt’s important to show for categories and keywords
• All of the above

Question 35: What are we optimizing when with organic SEO efforts?

• the look of a website
• categories
• website speed
• keywords

Question 36: Which of the following can be termed as appropriate Keyword Density (amount of keywords to be used in a page)

• 0.01-0.1%
• 3-4%
• More than 10%
• Below 40%

NSE INFORMATION SECURITY EXAM ANSWERS

Question 37: What does the term “Sandbox” mean in SEO?

• The first 10 search results for a particular keyword.
• The box with paid ads that appear when you perform a search.
• A special category of sites that are listed in kid-safe searches
• This is where sites are kept till they get mature enough to be included in the top rankings for a particular keyword

Question 38: What is the generally approved distinction in between SEO and also SEM?

• SEO refers to organic/natural listings while sem covers pay per click, or paid search.
• Search engine optimization focuses on organic/natural search positions, sem encompasses all facets of search marketing.
• No difference, they’re synonymous.
• SEO has a tendency to be a west shore term, sem is much more eastern shore.

Question 39: Which of the following link building techniques do online search engine tacitly recommend?

• Reciprocal link exchange programs.
• Viral content creation & promotion.
• Renting out pages from trustworthy domains and also positioning web links on them.
• Purchasing web links from web link brokers & networks.

Question 40: Which of the following declarations about RSS are proper?

• It is a form of XML.
• It stands for Realtime streamlined syndication.
• It is an excellent way of presenting static information.
• It is a microsoft technology.

NSE INFORMATION SECURITY EXAM ANSWERS

Question 41: What will the following robots.txt file do?

• It will allow Google to crawl any one of the dynamically generated pages. It will certainly additionally allow thealtavista scooter crawler to access every page.
• It will certainly disallow Google from crawling any one of the dynamically generated web pages. It will certainly likewise disallow the altavista scooter crawler from accessing any page.
• It will certainly disallow Google from crawling any of the dynamically generated web pages. It will certainly allow the altavista scooter robot to access every page.
• None of the above.

Question 42: Which of the following can be termed as a great keyword selection and placement methods?

• Targeting basic synonyms of the main keyword.
• Targeting the highest possible looked keywords only.
• Copying rival keywords.
• Optimizing 5 or more keywords per web page.

Question 43: Just how can Meta Description tags help with the technique of seo?

• Trick concern– meta description are NOT vital.
• They aid to inform the engines which keywords are essential on your page.
• They serve as the duplicate that will certainly attract searchers to click on your listing.
• They are crucial ranking factor in the search formulas.

Question 44: Google can index the information inside of an iFrame

• False, Google does not recognize the information inside of iFrames.
• True, content within an iFrame is visible on your site therefore Google can index it.

Question 45: What is Keyword Stuffing?

• Loading a webpage or meta tags with keywords.
• A coding tool designed to help people with disabilities find your page faster
• Loading your web page with content from other sites

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Question 46: Which of the following factors influence ranking?

• All of these
• Incoming and outgoing links
• Keywords in domain name
• Website loading speed

Question 47: When should you decide to work with a developer to implement structured data on a page?

• When there are multiple schema markups that you want to implement on a single page
• When you are unable to use a plugin to add structured data to your website
• You should always work with a developer to implement structured data.
• When there are a large number of required or recommended properties in a markup

Question 48: What are rich results?

• Google’s response to a user’s search query
• Visually enhanced search results that provide supplemental information to the title, URL, and meta description of a web page
• A standardized format for providing information about a page and classifying the page content
• A markup language

Question 49: When building a relationship with the goal of receiving backlinks, what is the first thing you should do?

• Request a link from them
• Deliver value to them
• Pitch an idea for a piece they can write
• Tell them how important you are

Question 50: Should responsive design be favored over websites with separate versions for mobiles and computers?

• It does not make a difference 
• No. Separate versions are better
• Google prefers websites with responsive design
• None of the above

NSE INFORMATION SECURITY EXAM ANSWERS

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