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SEMrush is a comprehensive digital marketing tool that offers various features for both international and local SEO strategies, including mobile optimization. Here’s how SEMrush can be utilized for both:
- Keyword Research: SEMrush provides extensive keyword data for both international and local markets. You can identify relevant keywords for your target audience, including those specific to mobile searches.
- Competitive Analysis: You can analyze competitors’ websites to understand their SEO strategies, including mobile optimization tactics. This helps in benchmarking your performance and identifying areas for improvement.
- Site Audit: SEMrush’s site audit tool helps identify technical SEO issues that may affect mobile performance, such as mobile usability, page speed, and mobile-friendly design.
- Local SEO: SEMrush offers features specifically designed for local SEO, such as local keyword tracking, local listing management, and local search audits. This helps businesses improve their visibility in local search results, especially for mobile users searching for nearby services or businesses.
- Mobile Rank Tracking: You can track your website’s performance in mobile search results, monitor keyword rankings, and analyze visibility trends over time. This allows you to optimize your mobile SEO strategy based on real-time data.
- Content Optimization: SEMrush provides content optimization tools that help you create mobile-friendly content tailored to your target audience’s search intent and behavior.
- Link Building: Effective link building is crucial for both international and local SEO success. SEMrush offers backlink analysis tools to identify high-quality link opportunities and monitor your link profile’s health.
- Reporting and Analytics: SEMrush offers customizable reports and analytics dashboards that provide insights into your SEO performance, including mobile-specific metrics like mobile traffic, mobile keyword rankings, and mobile user engagement.
By leveraging SEMrush’s suite of tools and features, businesses can develop comprehensive international and local SEO strategies that prioritize mobile optimization and improve their visibility in mobile search results.
OFFICIAL LINK FOR THE Semrush Mobile International and Local SEO Certification EXAM: CLICK HERE
Semrush Mobile International and Local SEO Certification Exam Answers
Question 1: What load speed is recommended for web pages to make the site perform well?
- Less than 1 second
- There are no common recommendations
- Less than 3 seconds
- Less than 2 seconds
Question 2: What should be done to make Site Audit check which pages take more than 1 second to become interactive?
- Connect GSC
- No additional action should be taken
- Connect GA
Question 3: Site Audit is able to check your AMP pages, which are a great way to improve your mobile SEO.
- False
- True
Question 4: Fill in the blanks. The ___ tab in the featured snippet report in the ___ shows ___ where your domain doesn’t rank in featured snippets, but your competitors do.
- Opportunities, Site Audit, URLs
- Trend, Position Tracking tool, keywords
- Opportunities, Position Tracking tool, keywords
- Previous
Question 5: Which tool can help you find keywords that generate SERP features that are extremely useful for searches on mobile devices?
- Keyword Gap
- Keyword Overview
- Keyword Magic tool
Question 6: Which tool helps you find pages with missing Hreflang attributes?
- Site Audit
- Organic Traffic Insights
- On-Page SEO Checker
Question 7: In Position Tracking, you can add up to 10 devices and locations (depending on your subscription) to track your visibility and also specify the search engine for the campaign.
- True
- False
Question 8: Choose 1 INCORRECT statement about the Listing Management Tool.
- The tool makes changes to your data once that take effect in all listings.
- The tool checks your business listings for accuracy and consistency in the UK, US and Australia.
- By keeping NAP consistent with the help of the tool you can increase your chances of getting to local pack.
- In the tool you can only edit NAP data and cannot add a logo, photo or video.
Question 9: Which metric in Position Tracking when at 100% shows that the tracked domain, subdomain or URL has the first position for every keyword you have set up in a project?
- Average position
- Visibility
- Traffic volume
Question 10: Which tools help you get better results for local SEO by giving ideas of how to get to local pack? Choose 3 answers.
- Listing Management
- Position Tracking
- Keyword Magic tool
- Site Audit
