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Graphic Design Specialization Coursera Quiz Answers

Enroll Here: California Institute of the Arts Graphic Design Specialization.

Fundamentals of Graphic Design Coursera Quiz Answers – Week 2 Quiz

Question 1: What is this area of a letterform called?

  • Outer Space
  • Oval
  • Counterspace
  • Letter Hole

Question 2: What are the parts of letters that fall below the baseline called?

  • Tails
  • Descenders
  • Ascenders
  • Rudders

Question 3: What is the term for this measurement in letterforms?

  • Y-height
  • X-height
  • Cap Height
  • a-height

Question 4: What is the term for letter spacing and word spacing combined?

  • Trucking
  • Tricking
  • Tracking
  • Type Spacing

Question 5: What is the measurement system for type called?

  • Pint size
  • Point size
  • Lead size
  • Inch size

Question 6: What is the term for the setting of a block of text when the left hand and the right hand edges of the text form straight vertical lines?

  • Range Right
  • Range Left
  • Centered
  • Justified

Question 7: What is the term for the distance between baselines in a block of text?

  • Leading
  • Lineage
  • Cap height
  • X-height

Question 8: Is Bodoni an example of an Old Style, Transitional or Modern serif typeface?

  • Transitional
  • Old Style
  • Modern

Question 9: Is Futura an example of a Grotesque, Geometric, or Humanist sans serif typeface?

  • Grotesque
  • Geometric
  • Humanist

Question 10: What very popular type family is shown here?

  • Helvetica
  • Bodoni
  • Times
  • Caslon

Fundamentals of Graphic Design Coursera Quiz Answers – Week 3 Quiz

Question 1: What is the name for images that are simplified, pictorial representations of actual things, like the two images shown above?

  • Symbols
  • Icons
  • Iconoclasts
  • Buttons

Question 2: What is the name for images that are non-pictorial representations of ideas or concepts, like the two images shown above?

  • Pictures
  • Icons
  • Symbols
  • Concepts

Question 3: In the figure/ground image shown above, are the white objects the figure or the ground?

  • Figure
  • Ground

Question 4: In the color wheel, what is the term used to describe colors that sit next to each other?

  • Classmates
  • Gradations
  • Complementary
  • Analogous

Question 5: In the color wheel, what is the term used to describe colors that sit directly OPPOSITE to each other?

  • Complementary
  • Analogous
  • Enemies
  • Oppositional

Question 6: What is the term used to describe the color system used for on-screen color, shown above?

  • CMYK
  • LAB
  • Rainbow
  • RGB

Question 7: What is the term used to describe the color created when you mix two primary colors?

  • Secondary
  • Primary
  • Complimentary
  • Mid-tone

Question 8: What is the term used to describe the color system used in 4-color printing, shown above?

  • RGB
  • Spot color
  • PMS
  • CMYK

Question 9: Color can be controlled with changes to Hue, Saturation and Value. Which one of these is shown above?

  • Saturation
  • Value
  • Hue

Question 10: What was the name of the influential German art school where Johannes Itten taught visual contrasts in shapes and forms in the early 1920s?

  • Neuehaus
  • CalArtz
  • Bauhaus
  • De Stijl Haus

Introduction to Typography Coursera Quiz Answers – Week 1 Quiz

Question 1: The lines that form letters are called:

  • strokes
  • paths
  • splines

Question 2: The wedge-shaped forms at the ends of some letterforms are called:

  • ligatures
  • serifs
  • stumps

Question 3: The x-height describes:

  • the height of an uppercase ‘x’.
  • the height of a lowercase ‘x’
  • the midpoint of an uppercase ‘x’

Question 4: A ____________ is what a line of text sits on.

  • body
  • leading
  • baseline

Question 5: The part of a letterform that extends below the baseline is called a:

  • descender
  • ligature
  • tail

Question 6: Type is measured in:

  • agates
  • millimeters
  • points

Introduction to Typography Coursera Quiz Answers – Week 1 Quiz

Question 1: Which quality does not apply to this typeface?

  • Heavily Modulated
  • Sans serif
  • Vertical axis

Question 2: Which quality does not apply to this typeface?

  • Heavily Modulated
  • Sans serif
  • Vertical axis

Question 3: Which quality does not apply to this typeface?

  • Heavily Modulated
  • Sans serif
  • Vertical axis

Question 4: What is this part of a letterform called?

  • Donut hole
  • Counter
  • Bullet hole

Question 5: What is this part of a letterform called?

  • Goose neck
  • Spur
  • Ascender

Question 6: What is this part of a letterform called?

  • Terminal
  • Bulb
  • Ligature

Question 7: What is this line?

  • x-height
  • Water line
  • Baseline

Question 8: What does this notation mean?

  • 6 points cubed
  • 6 picas and 3 points
  • 6 pages times 3

Question 9: An em space is defined by:

  • The point size of the typeface
  • The width of an M&M
  • 3 picas

Question 10: Which of these styles of type is conventionally seen as more suitable for text settings?

  • Dingbats
  • Sans serif type
  • Serif type

Ideas from the History of Graphic Design Coursera Quiz Answers – Week 1 Quiz

Question 1: What was a curious or unprecedented outcome of mass production during the Victorian era? (Hint: there are 2 correct answers to this question; you must select both to earn full marks.)

  • Despite the modernization of production techniques, a lot of vernacular design still looked a lot like the handcrafted objects of the past.
  • In the last two decades of the 19th century, the production of wooden household goods surpassed metal and ceramic goods combined.
  • Popular taste was influenced by content broadcast over shortwave radio, an emerging technology of the time.
  • It was poor design, poor salesmanship and consumer demand for low-price goods that flooded the market with “bad” or shoddy goods, not mechanization itself.

Question 2: What does the term “form follows function” mean? (Choose the best answer.)

  • It is important to understand how an object is used so we can classify it and give it value.
  • It isn’t necessarily important how an object looks; what matters is how it is used.
  • The form of an object is an indication of how it was created (or used).

Question 3: What was the primary reason for the range of “revival” styles in furniture and household goods of the Victorian period?

  • Applying a historic style created a commercial familiar language to appeal to the tastes and values of various many consumers.
  • The appropriation of Classical styles made things look “classy”.
  • Herter Brothers were popular and this was the style of furniture they sold.

Question 4: What was the primary reason that manufacturers adopted logos for their products?

  • It was necessary to mark boxes and crates on ships for taxation purposes.
  • Since goods were manufactured and then shipped, companies needed a way to mark their product for merchants distributing their product locally.
  • Every product needs a logo for marketing purposes.

Question 5: How did companies in the 19th century reconnect consumers to their mass-produced goods? Choose the best answer.

  • They used the likenesses of the company owners or product inventors on the product packaging.
  • They advertised the products using long narratives to describe the product, how to use it, and why you needed it.
  • They used fictional characters as product branding to create an emotional attachment between the consumer and the product.
  • All of the above.

Ideas from the History of Graphic Design Coursera Quiz Answers – Week 2 Quiz

Question 1: What answer best describes the intention of the Bauhaus?

  • Educating design students for the 20th century
  • Positing that the fields of art, architecture and design had equal status.
  • Opening up a connection between culture and a society framed by mass production and communication.
  • All of the above.

Question 2: In what crucial way did the Bauhaus differ from a traditional art education?

  • The Bauhaus students learned basic draftsmanship skills by drawing a lot, and specialized after their formal education through a working apprenticeship.
  • The Bauhaus students started their education with a Foundation Year, permitting experimentation with all materials, before specializing with an apprenticeship in school.
  • Learning took place through lectures about working with materials.

Question 3: What did Walter Gropius determine was the core discipline of the Bauhaus education?

  • Architecture
  • Graphic Design
  • Textiles
  • Material Studies

Question 4: What was a key characteristic of some of the crafted objects, such as ceramics, produced by students of the Bauhaus?

  • They were objects intended for mass manufacture but had the same level of craft that traditionally went into one-of-a-kind objects applied to them.
  • They were composed solely of simple or Platonic forms.
  • They were made from sustainable materials collected locally or from the discarded artwork of their peers.

Question 5: What is a key component of some of the typefaces designed at the Bauhaus?

  • Modularity
  • Simplicity
  • Machine-made appearance
  • Geometric
  • All of the above

Ideas from the History of Graphic Design Coursera Quiz Answers – Week 3 Quiz

Question 1: What description best fits the approach used by American Modern designers during this period?

  • Long narratives written by a fictional consumer.
  • Portraits of the manufacturers.
  • A complex symbolic language.
  • A combination of words and text.

Question 2: Of the four designers presented in this module, which designer would be best described as taking a subjective approach to design?

  • Lester Beall
  • Alvin Lustig
  • Paul Rand
  • William Golden

Question 3: Of the four designers presented in this module, which designer would be best recognized for creating a comprehensive, recognizable vision for a new media enterprise?

  • Paul Rand
  • Alvin Lustig
  • Lester Beall
  • William Golden

Question 4: Of the four designers presented in this module, which designer would be best described as recognized for incorporating old forms and new?

  • Lester Beall
  • Alvin Lustig
  • Paul Rand
  • William Golden

Question 5: Of the four designers presented in this module, which designer would be best described as incorporating simple imagery and sometimes playfulness to powerful ends?

  • Lester Beall
  • Alvin Lustig
  • Paul Rand
  • William Golden

Ideas from the History of Graphic Design Coursera Quiz Answers – Week 4 Quiz

Question 1: What are some of the key aspects of Swiss Design? (Hint: there are 4 correct answers.)       

  • Rational
  • Ornate
  • Sans-serif typography
  • Expressive
  • Serif typography
  • Abstract
  • Privileged photography over hand-drawn illustrations
  • Adhered to grid

Question 2: Why was Swiss Design so appealing to American companies in the 1960s?

  • Its straightforward appearance wasn’t connected to any national identity, which created a universal brand for companies with an international reach.
  • Its uncomplicated appearance made it easy and inexpensive to reproduce.
  • Customers perceived it as more trustworthy

Question 3: What exactly were the designers from San Francisco’s Haight district doing with their super-saturated, day-glo posters of the late 1960s?

  • They were using a visual language that appealed to an audience of rock fans who were not unfamiliar with experimental drugs and experiences of the period.
  • They obfuscated the written content of the poster by using very expressive type layout.
  • They borrowed from the past frequently, incorporating historic images and type into the layout.
  • All of the above

Question 4: The Diggers produced broadsides and flyers that were hastily designed (often hand-drawn) and printed using inexpensive techniques. Why? (Hint: there are 2 correct answers.)

  • The better print shops refused to the “hippie” messages
  • The anti-establishment aesthetic resonated with the countercultural groups in San Francisco at the time
  • It permitted the designers to iterate quickly and get their message out to the public.
  • It was a popular aesthetic of the time.

Question 5: In Sister Corita’s eyes, what is the fundamental connection between a street protest and a printed advertisement? Choose the best answer.

  • Both used bright, saturated colors.
  • Both used text styled as headlines
  • Both had high potential for visibility within a very large audience.
  • Both were recognized as powerful cultural agents.

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