Question 1: Why would dbm / cpm sessions reported in the All Traffic > Source/Medium report differ from the number of sessions reported in the Acquisition > Google Marketing Platform > Display & Video 360 reports? (select two) The All Traffic > Source/Medium report does not include view-through sessions The …

Question 1: What is BigQuery? Data Visualization Tool Data Warehouse Dynamic Optimization Tool Data Transfer Service Question 2: Which of the following are benefits of using BigQuery to analyze your Analytics 360 data? (select three) You can access hit-level data You can query unsampled user page paths You can create …

Question 1: Which of the following features are only available for Analytics 360 properties? (select three) Roll-Up Reporting Custom Tables Custom Funnels Custom Dimensions & Metrics Question 2: Which feature is unique to Roll-Up Reporting Properties? BigQuery Export Source Properties report Users Flow report Audience Insights report Question 3: Which …

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Question 1: When used as a content site KPI, what does a high Average Time on Page indicate about a specific page’s performance? Strong performance: Users are highly engaged with the page. Poor performance: Users are struggling with the page. It depends on the specific page and its purpose. Average …

Question 1: When used as a content site KPI, what does a high Average Time on Page indicate about a specific page’s performance? Strong performance: Users are highly engaged with the page. Poor performance: Users are struggling with the page. It depends on the specific page and its purpose. Average …

Question 1: If one of your site’s paid traffic sources had a low ecommerce conversion rate, which actions should you take? (select two) Immediately stop investing in marketing for the source. Immediately increase marketing spend for the source. Determine whether the traffic source fulfills other site goals. Determine whether the …

Question 1: When viewing the Mobile Overview report below and comparing “Made a Purchase” and “Didn’t make a purchase” segments, which conclusion is recommended? Most users who converted were using desktop. The Google Store should optimize their site for tablet. The Google Store shouldn’t bother developing for mobile. There must …

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