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Have you completed our advanced competitive research practices course? Then you’ll be ready for this free online exam to test your new skills. If you’re successful, you’ll earn a certificate to showcase your knowledge.
- You will be asked 5 questions.
- You are allowed 7 minutes for the exam.
- To pass the exam, you need to score at least 70%.
- The exam and certification are 100% free.
- You can immediately retake the exam.
Enroll Now: Advanced Competitive Research Exam
Question 1: True or False: With the help of Traffic Analytics, you can find data about top destinations that visitors reach directly through hyperlinks on the analyzed website.
- False
- True
Question 2: True or False: Analyzing competitors’ referral links with the help of SEMrush tools (such as Traffic Analytics, Backlink Analytics, Market Explorer and Topic Research) can be a pipeline for finding potential affiliates.
- False
- True
Question 3: True or False: To understand your competitors’ digital marketing tactics in detail, you should focus on their strategies and performance in PR and Social rather than in SEO and PPC.
- False
- True
Question 4: Which of the following media buys will work for your business if you are in a restricted industry, and need to focus more on experimental platforms? Choose three options.
- TikTok
- Quora
Question 5: Which SEMrush tool will help you understand what kind of customers are the core audience of your new market (their typical interests, average age and gender)?
- Market Explorer
- Organic Research
- Topic Research
